Concept A — "The OO"
The double-O in Roost wraps the Dynamic Island. The pill becomes part of the letterform — two O's cradling the camera like a pair of owl eyes.
A cardinal visited your maple this morning.
Map
Journal
Birds
Concept B — "Perched"
The wordmark nests directly above the Dynamic Island, like a bird settling onto a branch. Wide letter-spacing, light weight, airy.
roost
your neighborhood, in birds
The chickadees are back on Sutton Place.
Map
Journal
Birds
Concept C — "R · · ST"
The island IS the double-O. R and ST flank it in deep rust. Ghost "oo" letters whisper inside the pill. The hardware becomes typography.
your neighborhood, drawn in birdsong
An american robin passed through your corner of the world.
Map
Journal
Birds